Laura Layden | Naples Daily News
Visitor spending has soared in Southwest Florida this year.
In the fiscal year ending in September, Collier County collected nearly $47.5 million in tourist taxes — or bed taxes — alone.
That’s 59% — or about $17.6 million — more than the county’s tourism bureau budgeted.
In the prior year collections, charged on overnight stays, came in at $36.2 million, so they grew by more than $11 million.
Lee County also brought in record tourist taxes in fiscal 2022.They grew to more than $66.5 million — or by nearly 25%, up from roughly $53.3 million a year earlier.
Tourism taxes are used to fund marketing, beach maintenance, and sports stadiums and well as other activities and attractions enjoyed by visitors to the area.
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