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Naples, Bonita Springs, Marco Island, and Sanibel/Captiva | 239-285-1086

Visitor spending surges in Southwest Florida

Laura Layden | Naples Daily News

Visitor spending has soared in Southwest Florida this year.

In the fiscal year ending in September, Collier County collected nearly $47.5 million in tourist taxes — or bed taxes — alone.

That’s 59% — or about $17.6 million — more than the county’s tourism bureau budgeted.

In the prior year collections, charged on overnight stays, came in at $36.2 million, so they grew by more than $11 million.

Lee County also brought in record tourist taxes in fiscal 2022.They grew to more than $66.5 million — or by nearly 25%, up from roughly $53.3 million a year earlier.

Tourism taxes are used to fund marketing, beach maintenance, and sports stadiums and well as other activities and attractions enjoyed by visitors to the area.

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Published inLocal Interest
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