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One of America’s favorite burger joints set to open at Mercato in 2025

Diana Biederman | Naples Daily News

On a hot summer day in 2004, I remember standing in line with my ’21’ Club colleagues at the first Shake Shack in New York City’s Madison Square Park.

Nowadays, it’s famous for its burgers and shakes, but during that visit, I don’t recall any burgers or crinkly fries because it was all about hot dogs and soft drinks.

In those early days, it resembled a kiosk with an assembly prep line with different staff responsible for different toppings.

Following a 40-minute wait, it was my first (and last) bite into a Chicago-style wiener.

Several years later, another location opened in my neighborhood across from the Museum of Natural History. The ever-present line around the block made the sidewalk tricky to maneuver.

Anyone working in the restaurant industry has always paid attention to anything Danny Meyer (the hospitality legend behind the concept) opens because he is among the world’s most successful restaurateurs. Whether dining at Union Square Café, the game-changing restaurant that made him famous in 1985 — or Shake Shack — you’re in for a special experience.

Twenty years and more than 400 Shake Shacks across the globe later, Naples is getting its first outpost at Mercato Shops. It’s set to open in 2025 and is taking over 3,000 square feet in what was formerly Charming Charlie’s and, subsequently, the pop-up Hand & Harvest Artisan Market.

Read the full article on naplesnews.com.

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