Market Conditions | David Critzer, REALTOR®

NABOR Market Report | December 2025

Naples Area Board of REALTORS^®

December Home Sales Shows Market Confidence & Stability

Naples, Fla. (January 23, 2026) – Overall closed sales in Naples during December increased 28.8 percent to 773 closed sales from 600 closed sales in December 2024. Broker analysts reviewing the December 2025 Market Report by the Naples Area Board of REALTORS® (NABOR®), which tracks home listings and sales within Collier County (excluding Marco Island), have been watching closed sales improve for seven months consistently. They believe the increase in sales is largely due to sellers being more willing to negotiate. Adjustments in prices – as a result of seller flexibility – effected a 2.5 percent decrease in the overall median closed price in 2025; and a 5 percent decrease in December to $570,000 from $600,000 in December 2024. With 8.3 months of inventory available to buyers heading into 2026, broker analysts are cautiously optimistic that closed sales will continue to increase as our transition to a more balanced market is ideal for homes sales in Naples.

Paradise Preferred

Sales in the Naples luxury home market – $1.5 million+ – continue to outpace closed sales activity in other price categories. Most remarkable, the December report showed closed sales of properties over $5 million increased 16.6 percent during 2025.

According to the report, overall pending sales increased 12.5 percent in December to 704 pending sales from 626 pending sales in December 2024.

“We had almost the exact number of pending sales in 2025 as we did in 2024 [10,178 vs. 10,090],” said Mike Hughes, Vice President and General Manager for Downing-Frye Realty, Inc. “But if you look at the number of pendings [10,178] compared to closings [8,249] in 2025, you can see that there were still a considerable number of sales that fell through. Sellers need to be aware of this because if a buyer comes back with a request, it may be in the seller’s favor to address their request and negotiate rather than allow the deal to fall through.”

Overall inventory during December decreased 3.8 percent to 5,714 properties from 5,938 properties in December 2024. Inventory in December decreased the most in the 34116 zip code, 30.1 percent. This area also reported the highest closed sales for the month, a 155.6 percent increase.

Condo Grab

While the number of properties available under $300,000 has slowly declined in the last few years, the December Market Report showed the inventory of condominiums under $300,000 has been on the rise, leading to a 28.4 percent increase in closed sales of condominiums in this price category for December. Overall inventory in the condominium market in December increased 1.2 percent to 3,088 condominiums from 3,050 condominiums. An increase in condominium sales is anticipated in the first quarter of 2026 because condominium inventory under $300,000 increased 47.5 percent in December.

The NABOR® December 2025 Market Report provides comparisons of single-family home and condominium sales (via the Southwest Florida MLS), price ranges, and geographic segmentation and includes an overall market summary. NABOR® sales statistics are presented in chart format, including these overall (single-family and condominium) findings for 2025:

New Conversations

According to several broker analysts reviewing the December report, conversations in 2026 will look much different than in previous years because last year proved hurricanes are not an annual threat, insurance rates are now more competitive – Citizens Property Insurance Corporation, a not-for-profit insurer of last resort that was created by the Florida Legislature in 2002, just lowered its rates – and mortgage rates hovering around 6 percent are increasingly considered the new normal and will likely remain for the immediate future.

Are you seeking a home in the Bonita Springs – Naples, Florida area? Contact David at David@DavidFlorida.com or 239-285-1086.

Home prices are increasing in Naples, Florida. Here’s how much.

USA TODAY Network

Newly released data from Realtor.com for October shows that potential buyers and sellers in Collier County saw higher home sale prices than the previous month’s median of $570,000.

The median home sold for $580,000, an analysis of data from Realtor.com shows. That means October, the most recent month for which figures are available, was up 1.8% from September.

Compared to October 2024, the median home sales price was up 3.6% compared to $560,000.

Realtor.com sources sales data from real estate deeds, resulting in a few months’ delay in the data. The statistics don’t include homes currently listed for sale and aren’t directly comparable to listings data.

Here is a breakdown on median sale prices:

Looking only at single-family homes, the $700,000 median selling price in Collier County was down 1.4% in October from $710,000 the month prior. Since October 2024, the sales price of single-family homes was down 2.1% from a median of $715,000.One hundred twenty-seven single family homes sold for $1 million or more during the month, compared to 96 recorded transactions of at least $1 million in October 2024.

Read on naplesnews.com for Condominium and townhome prices and more

Buying or selling a home in the Naples – Bonita Springs area? Contact David at David@DavidFlorida.com or 239-285-1086.

Florida’s Cooling Housing Market: What Sellers Really Need to Know in 2025

Paradise Coast Title & Escrow | paradisecoasttitle.com

Florida real estate has enjoyed one of the fastest, most dramatic surges in the country over the past few years — and now, many of the metros that once topped the national appreciation charts are appearing on the lists for fastest cooling markets. For sellers, this shift can feel like whiplash. You spent years hearing about bidding wars, record sale prices, and buyers lining up the moment a home was listed. Now headlines are warning that values are leveling off, buyer demand is softening, and days on market are increasing.

But a cooling market doesn’t mean a collapsing one. Not in Florida — and especially not in Southwest Florida, where long-term demand remains extraordinarily strong. What we are seeing is a market that is finally exhaling. After years of runaway velocity, the pace is normalizing, and that creates a very different landscape for sellers.

The question isn’t whether sellers can succeed. They absolutely can. The question is how sellers should approach the market to protect their equity and appeal to today’s more cautious buyers.

Why Is Florida Leading the Nation in Cooling Markets? Find out here.

Collier County home sellers asking less. Here’s how much Naples prices dropped in 2025

USA TODAY Network

The median home in Collier County listed for $699,000 in August, down 2.5% from the previous month’s $717,000, an analysis of data from Realtor.com shows.

Compared to August 2024, the median home list price decreased 6.8% from $749,999.

The statistics in this article only pertain to houses listed for sale in Collier County, not houses that were sold. Information on your local housing market, along with other useful community data, is available at data.naplesnews.com.

Collier County’s median home was 1,777 square feet, listed at $402 per square foot. The price per square foot of homes for sale is down 6.2% from August 2024.

Read the full article on naplesnews.com.

NABOR Market Report | July 2025

Naples Desirability Keeping Housing Market Stable

Naples, Fla. (August 22, 2025) – Broker analysts reviewing the July 2025 Market Report by the Naples Area Board of REALTORS® (NABOR®), which tracks home listings and sales within Collier County (excluding Marco Island), agreed that the desire to own property in paradise is a major factor in the Naples housing market’s continued stability. Pending sales (homes under contract) in July increased 19.9 percent to 807 pending sales from 673 pending sales in July 2024. And even with evidence that sellers are negotiating on price (94% of list price received) and adjusting list prices to stay competitive (1,296 price decreases recorded in July), home values remain stable.

Historic Perspectives
Looking at the July Market Report, Cindy Carroll of Carroll & Carroll Appraisers & Consultants, LLC said, “If we were in the midst of a market correction, prices would be near $325,000, or where they were before the pandemic in 2019. The fact that our market was able to sustain prices over the last four years [after record-breaking demand during the pandemic drove prices up], tells me that our market is consistently doing well.”

“This is new territory,” Carroll asserted. “Twenty years ago our eyes were fixed on activity happening west of U.S. 41, but there are so many submarkets throughout Naples now. The growth and diversity within the market is helping real estate in Naples stay desirable and stable.”

Confidence Sparked
More evidence that Naples’ desirability and consumer confidence are positively influencing the Naples housing market can be witnessed in the number of homes sold resulting in the gradual decrease in inventory over the past few months. While up 11.4 percent to 5,224 properties from 4,691 properties in July 2024, overall inventory has been slowly decreasing since it peaked in March with 7,483 properties.

“The average days on market has been climbing since April, but months supply of inventory is going down,” said Mike Hughes, Vice President and General Manager for Downing-Frye Realty, Inc.

New listings in July decreased 7.2 percent to 804 new listings from 866 in July 2024. But closed sales, which are connected to pending sales, increased 2 percent in July to 624 closed sales from 612 closed sales in July 2024. Single-family closed sales in July increased 12.7 percent to 354 closed sales from 314 closed sales. Interestingly, and a trend is emerging, pending sales in the single-family home market have been increasing each month since the beginning of the year; for July, pending sales of single-family homes rose 30.4 percent!

The NABOR® July 2025 Market Report provides comparisons of single-family home and condominium sales (via the Southwest Florida MLS), price ranges, and geographic segmentation and includes an overall market summary. NABOR® sales statistics are presented in chart format, including these overall (single-family and condominium) findings for 2025:

Equity Friendly Naples
The median closed price of condominiums fell 10.1 percent in July to $422,500 from $470,000 in July 2024. But this is a far cry from the median closed price of condominiums in July 2019, which was $240,000. The same holds true for the single-family home market: July’s median closed price, which decreased 6 percent to $670,000, still provides significant equity compared to a median closed price of $409,500 in July 2019.

The July Market Report showed Naples desirability contributed to increased sales in all geographic regions tracked by NABOR®. But the standout was in closed sales of single-family homes in the Naples Beach area (34102, 34103, 34108), which increased 81.8 percent in July. Increased sales of single-family homes near the beach are reducing this geographic area’s months supply, which was 14.9 months in July 2024, but because of an increase in summer sales activity, dropped to 12.3 months supply in July 2025.

Are you seeking a home in the Bonita Springs – Naples, Florida area? Contact David at David@DavidFlorida.com or 239-285-1086.

NABOR Market Report | June 2025

Summer Buyers Enjoying More Options and Lower Prices

Naples, Fla. (July 25, 2025) – Even with predicted decreases in home inventory during the summer, buyers searching homes in Naples will enjoy more options this summer than any summer in the last 10 years. According to the June 2025 Market Report by the Naples Area Board of REALTORS® (NABOR®), which tracks home listings and sales within Collier County (excluding Marco Island), inventory increased 18.2 percent to 5,885 homes from 4,978 homes in June 2024. Along with a healthy pool of options, a moderate softening of home prices sparked a 1.5 percent increase in both pending and closed sales during June. Broker analysts reviewing the report said the 1,282 sellers who removed their homes from the market during June will miss out on what may become a very good summer for sales in Naples.

A Sunny Start to Summer
According to the report, the average sales price in Naples increased 12.4 percent to $1,200,472 from $1,085,605 in June 2024. Those who understand our unique market will not be surprised to learn the report showed closed sales of properties over $5 million increased 13.6 percent over the last 12 months.

Exit Stage Left
“There is a perception that inventory is climbing,” said Mike Hughes, Vice President and General Manager for Downing-Frye Realty, Inc. “But the reality is exactly the opposite. Inventory decreased 21 percent in the second quarter of 2025. The decline in inventory was due to successful closings as well as some sellers removing their listing from the MLS during the summer with the hope they will get their target price later in the year when they relist their property.”

Unlike traditional housing markets in the U.S., many homeowners in Naples are not pressed to sell due to changing life circumstances. And a majority do not have a mortgage either. If they did carry a mortgage or have a deep need to sell, local brokers say they might be more open to negotiations.

The NABOR® June 2025 Market Report provides comparisons of single-family home and condominium sales (via the Southwest Florida MLS), price ranges, and geographic segmentation and includes an overall market summary. NABOR® sales statistics are presented in chart format, including these overall (single-family and condominium) findings for 2025:

Uniquely Naples
“In December of 2021 there were 1,042 homes on the market,” said Cindy Carroll of Carroll & Carroll Appraisers & Consultants, LLC. “We have more today, but not an oversupply.”

As expected, prices adjust according to the laws of supply and demand. In June, the months supply of inventory was 9.2 months. Carroll said, “I consider a balanced market in Naples to be a 12-month supply. When this figure gets to 1.5 years, then we might have an oversupply. But this simple formula can’t be applied all across Naples because our market is so unique.”